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Event Details
Marketing in the Facebook Era
The last decade was about the world wide web of information and the power of email as the marketer's new communication medium. This decade is about the world wide web of people and the power of recommendations from people we trust. Facebook and Twitter are the new communications medium. In this webinar, you will learn how to:
- Reach precise audience segments with hypertargeting
- Achieve viral campaigns with word of mouth of Facebook and Twitter
- Manage, measure, and integrate across your social media initiatives
Clara Shih is an author, blogger, and entrepreneur who created Faceconnector, the first business app on Facebook. She is a
frequently invited keynote speaker at social media conferences
worldwide, including Web 2.0 Expo, Enterprise 2.0, Social Ad Summit,
and Toronto TechWeek. Clara recently left her position as Director of Social Networking at salesforce.com and is now CEO of CrowdContext, a provider of social media tools which enable brand
marketers to manage and measure social media campaigns across Facebook, Twitter, and their own websites.
Her full bio and book are available at http://thefacebookera.com/assets.php
This class is free for Downtown Women's Club
DWC+ members ($49.99/year includes 12 months of teleclasses plus past
downloads). Visit www.downtownwomensclub.com to join.
All others can take this class for $29.99.
When & Where
Call-in info will be sent 24 hours before
PO Box 21
Cohasset,
MA
Thursday, October 8, 2009 from 12:00 PM to 12:45 PM (ET)
Add to my calendar
Hosted By
Downtown Women's Club
The Downtown Women's Club www.Downtownwomensclub.com is a business network and career website that makes professional networking affordable, effective and fun! We have in-person chapters around the country as well as different ways to connect and marketing your business online. Click here to find out how you can give yourself a competitive advantage with a DWC+ premium membership (only $49/year).
